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Improve Communication and Engagement

Have you considered the cost of a confused client?

Or the cost of teams being professionally bored?

Or missing out on unique solutions to common problems in your business?

When teams and clients deepen understanding through creative engagement, it improves the bottom line:

  • Less time spent telling and more time using the new information or skills
  • Efficient progress towards business goals internally and with clients
  • Engaged staff and clients enhance the culture and relationships
  • Improved professional innovation by supporting more creative opportunities

Get the Lightbulbs to Turn On for your teams and clients!


  • Imagine your staff feeling motivated, satisfied, and inspired to come to work every day.
  • Imagine taking your customer service to the highest levels.
  • Imagine supporting your clients exactly where they are with exactly what they need to build understanding.
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I’ve been doing marketing for more than 25 years. But, after launching my consulting business, I found myself struggling to define my marketing process. Heather and her insights have been invaluable. Working through Heather’s process helped me define the steps I take with clients. Heather also suggested exercises I could tweak to keep clients engaged through the process. While we‘re not done yet, I’ve begun testing the ideas and process. The results are better than expected. Clients are engaged, excited about the work, and are referring my services to others. They are as excited about the process and the potential results. I couldn’t ask for more.”

Heather Dean giving a presentation titled Taking a Teaching Approach

What is Lightbulb Leadership?

The Lightbulb Leadership program will help you identify creative opportunities in your everyday business life and design effective communication habits to support your staff and clients in building deeper understanding.

When confusion is reduced, engagement goes up, and creativity sparks innovation, inspiration, and motivation.

You’ll learn to use the 3 Rings of Lightbulb Leadership and other Lightbulb Leadership Tools to:

  • Build awareness, acknowledgement, and attendance skills to find and support creative opportunities for your team and clients.
  • Overcome barriers or friction points in your business process when people are confused or disengaged.
  • Invest and empower others to professionally create with you to advance business goals.

We Wish We Had Known

I am one of the authors of We Wish We Had Known, an in-depth compilation of tips, tools and best practices to help business owners succeed.

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We Wish We Had Known Volume 2

We did it again! Check out my chapter entitled Leading Creative Teams and…Broccoli? You don’t want to miss this anthology of professional wisdom to avoid costly mistakes and to create systems that work for your business.

Energize your business by developing Lightbulb Leadership habits

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Introduction to Lightbulb Leadership Workshop

  • 90 minute session (10 participants).
  • Foundational understanding on 3 Rings of Lightbulb Leadership.
  • Analysis of current materials, presentations, systems, or frameworks for meetings or processes to tweak current audience experience.
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Lightbulb Leadership Workshop Series

  • Three 1.5-hour group sessions in groups/teams of 4-5 participants.
  • Series can be scheduled to complete in one day or over three dates.
  • Foundational understanding on 3 Rings of Lightbulb Leadership.
  • Analysis of current leadership and communication habits and skills.
  • Evaluate current process to identify barriers to understanding and common misconceptions.
  • Explore other Lightbulb Leadership Tools selected to match your specific professional needs.
  • Each participant receives a one-hour professional mentorship session in an area of their choosing.
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High Quality Instructional Design Services

If you need one-on-one services like writing an online course or nonfiction book, improving your customer service or client process, preparing for a speaking opportunity, or improving staff trainings or meetings, we can tailor services to fit your project needs.

  • Design and develop high-quality instructional experiences, materials, activities, manuals, books, and assessments for clients, customers, or colleagues to match audience needs.
  • Mentoring with pre-launch preparation support – alignment, clarity, focus, consistency, energy, and pace.
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Arts Integration for Complex Topics

Businesses work with a variety of people in ever-evolving environments. During times of change, support is needed.

Using an arts integrated experience is a powerful tool to work through these challenging times. It improves discussions on complex topics to break down barriers, create shared understanding, and deepen a sense of community.

  • Small groups will explore art skills to create a tangible work of art.
  • Their work will be showcased, and a facilitated discussion will follow.
  • Debriefing session occurs to review insights and next steps.
  • No previous art experience necessary.